Friday, 9 December 2011

Kings of Leon - CD Advert analysis




This CD advert is for Kings of Leon's 'Only By The Night' released in 2008. The advert conforms with the indie/rock genre by being unusual and eye-catching. The ad features disorted images of the band; to please fans as well as the record label. The image used on the advert is also the image on the cover of the album, making it instantly recognisable to fans who wish to purchase the album. The bizzare effects on the image also entice the audience, as well as make an iconic image for the band. The lettering and font used on the advert is recognisable to all Kings of Leon fans, as this is a signature style for them. The ad also contains vital information, such as some of the songs included on the album, when it is released and where it can be purchased. This is essential when marketing an album and hoping for it's success. The green colour used contrasted with the red and white text is another way the advert is able to stand our in a magazine. This advert may be seen as pretty simple, but this band is known for using simple yet effective artwork on both their album covers and their adverts.

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